Surf City will be the first surf shop in Wilmington, Wrightsville Beach and Southeast NC to offer the new Ohana SUPs from Boardworks this Spring. This is big news!
(Encinitas, Ca) January 20, 2011–Bob Reed and Russell Coble, co-founders of Ohana Paddle Board company announced today that they have selected Encinitas based Boardworks to manufacture and sell their new category of S.U.P. boards, worldwide. Reed noted, “Our objective is to work with BW to bring a new collection of higher performance boards to a much broader user group. We will marry the speed of our custom boards with new more stable boards suitable for touring, fitness paddling and citizen racing. The new boards are light, fast and stable.”
Boardworks’ Mike Fox noted, “We are flattered that Ohana would select Boardworks to manufacture and market their new boards. Their reputation for performance race boards is virtually unmatched despite their modesty about their successes. They have won 30 of the 42 events they have entered including wins in the Molokai, The Catalina Classic, the Battle of the Paddle in Hawaii and Dana Point, the Worlds in Australia, plus the International and US Championships. Our recent expansion of our inland and coastal waters dealer network will help provide much greater consumer access to these fantastic new products. It will be a great opportunity to bring Ohana technology to more paddlers. We have a special build in mind that will combine all the performance elements in a stable and user-friendly construction. We hope to introduce the new boards by late Spring.”
About Ohana Paddle Board Company:
Ohana Paddle Board Company was founded in 1996 by Bob Reed and Russel Coble, two high school buddies from Orange County. Their passion for the oceanic lifestyle marked the advent of Ohana prone paddleboards in 1996; Russell’s race experience in outriggers, surfskis and paddleboards and Bob’s talent for design and manufacturing soon led to an unbelievable success in high performance paddling: in the ensuing years Ohana won almost every major paddle race in the world.
The Ohana SUP boards were introduced in 2008 with the idea to take the speed of their paddle boards to the Stand Up category. The outcome was amazing: at the Battle of the Paddle they took first in Men’s Open, and Women’s elite, and a second in Men’s Elite.
Their current roster includes Rob Rojas, Tom Gallagher, Will Rechenstein, Jared Vargas, Maggie Hogan, Eric Stearns, Dick and Dane Deboer, and Julie Wolf.
Stand up paddle boarding in Wrightsville Beach and Wilmington NC just got faster.
